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[Article] TURBOARD vs. OBIEE: A Comprehensive BI Tool Comparison

For years, Oracle Business Intelligence Enterprise Edition (OBIEE) has been a preferred data analytics platform for many organizations. However, as the Business Intelligence (BI) sector advanced, the complexities and limitations of OBIEE became more pronounced. Recognizing the need for change, Oracle introduced newer solutions like the Oracle Analytics Cloud (OAC) and the Oracle Analytics Server (OAS) in 2020.

Despite Oracle's move towards these newer platforms, many enterprises continue to utilize OBIEE. But as the world of business intelligence grows more sophisticated, there's a rising interest in exploring other modern BI tools that offer enhanced flexibility, user experience, and capabilities.
This brings us to TURBOARD, emerging as a compelling alternative to legacy systems. But how does it compare directly with OBIEE? 

Take a look into a detailed comparison in the below sections to find out!

Performance on Big Data
TURBOARD: Crafted with the nuances of the big data era in mind, TURBOARD stands out with its intrinsic integration capabilities. It effortlessly syncs with prominent big data platforms such as Impala, Snowflake, and Amazon Redshift. This deep-rooted compatibility ensures accelerated data processing, allowing users to tap into comprehensive insights. 

OBIEE: While OBIEE offers foundational tools for handling large datasets, truly harnessing the power of big data often entails integrating additional Oracle products. Leveraging solutions like Oracle Data Integrator (ODI) for data integration or Oracle GoldenGate for real-time replication becomes essential for certain scenarios. However, it's worth noting that the integration of these supplementary tools not only comes with added licensing costs but also demands specialized expertise and effort in configuration and maintenance. This can lead to extended project timelines and increase the total cost of ownership for an OBIEE-based solution.

Visualization
TURBOARD: Positioning itself as a visual dynamo, TURBOARD comes equipped with an ever-expanding graphics library. Combined with its rich customization options, this ensures data is represented in the most engaging and insightful manner.

OBIEE: While OBIEE does offer a variety of visualization options, including charts, graphs, and pivot tables, it tends to lean towards a more traditional approach. Its visualization capabilities, though robust, might not appear as modern or versatile as some of the newer BI tools in the market.

Data Preparation
TURBOARD: Streamlining the BI process, TURBOARD sidesteps traditional ETL tasks, courtesy of its direct real-time data source connections. This advantage, coupled with its in-memory data processing, ensures rapid and intuitive insights.

OBIEE: The data preparation phase in OBIEE can often be prolonged and intricate.

Interactivity
TURBOARD: Leveraging its proprietary “Cloning” feature, TURBOARD enhances data comparison, streamlining the process of identifying patterns and trends.

OBIEE: OBIEE's interactivity relies on the Oracle JET library, which has seen limited updates since 2021.

Ease of Learning
TURBOARD: Designed with users in mind, TURBOARD seamlessly integrates into large organizations, making it suitable for users of all expertise levels. Its extensive Knowledge Base, paired with the unique “show by execution” feature, ensures everyone from novices to experts benefits from hands-on learning and a practical experience.

OBIEE: While presenting a steeper learning curve, OBIEE often finds preference among IT professionals willing to invest the extra effort to utilize its features.

Support
TURBOARD: “Fanatical Support” isn’t just a tagline for TURBOARD; it’s a promise, as indicated by the impressive 90% customer retention stats. This significantly overshadows the 20% average seen in most BI projects.

OBIEE: While Oracle offers support for OBIEE, the premium options often come with a hefty price tag.

Advanced Analytics
TURBOARD: Seamlessly integrating Python, TURBOARD stands as a one-stop solution for sophisticated analytics. With machine learning algorithms within arm's reach, complex data modeling and analysis become a breeze.

OBIEE: Unlike TURBOARD, OBIEE often needs the assistance of external Python libraries, like TensorFlow or Scikit-learn. After building models using these, integration into the primary BI environment for visualization and reporting becomes another step.

Add-Ons
TURBOARD: Our suite of integrated add-ons, designed to address diverse requirements, effortlessly integrates within the TURBOARD ecosystem. Features like GIS-S (Geo Visualization), PER-S (Score Cards), EMB-S (Embedded), FOR-S (Form Builder), and ANA-S (Analytics) are readily accessible, negating the need for external installations or toggling between applications.

OBIEE: Diversified functionalities often demand external applications. For instance, integrating R scripting requires the installation of “Oracle R Enterprise” (ORE), adding an extra layer to the setup process.

Licensing
TURBOARD: Offering an all-in-one solution for data needs, TURBOARD presents a notable cost benefit. A case in point: one client transitioned from using eight distinct BI tools to exclusively relying on TURBOARD, resulting in a substantial decrease in their overall TCO. This switch streamlined their data processes and boosted organizational efficacy.

OBIEE: The TCO can be on the higher side, largely attributed to the requisite specialized IT expertise for platform upkeep. Moreover, additional financial commitments might arise from the need to supplement the system with extra hardware or software for tasks like data prep, ETL, and advanced machine learning, as highlighted earlier.

In conclusion, for organizations not deeply entrenched in the Oracle ecosystem, transitioning to TURBOARD could be a wise decision.

Migrating within the Oracle family can bring with it complexities, substantial costs, and the need for specialized technical expertise. As the BI landscape evolves, TURBOARD offers a blend of modern capabilities, user-friendliness, and cost-effectiveness, making it an appealing choice for those looking to optimize their data analytics journey.

Titiana Shabsough / TURBOARD Marketing Specialist 2023/08/23

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